Academic Programs Catalog

The Eli Broad College of Business and The Eli Broad Graduate School of Management

Undergraduate Programs

The focus of management is the design, development, control, motivation, and operation of organized activities. At the individual level, it is concerned with topics such as employee motivation and performance, job satisfaction, and employee attitudes. At the interpersonal level, topics of interest include group behavior, leadership, negotiations, and human resource management activities related to compensation, staffing, and employee development. At the firm level, topics include firm performance, strategic decision making, entrepreneurship, and executive behavior.

Majors follow one of two programs—either (1) a program in management which is broad in scope and aimed at developing the student’s grasp of management activities (planning, organizing, and decision-making) and cross-functional coordination of business organizations or (2) a program in human resource management that is more specialized in scope and focuses on staffing, personnel training and development, compensation, and workforce diversity.

In addition, students may pursue any of three minors: (1) entrepreneurship and innovation, (2) retail management, and (3) sports business management. The entrepreneurship and innovation minor fosters thinking and skills to lead new ventures. The minor in retail management prepares students for careers in retail business firms. Students in the sports business management minor gain knowledge and experience relevant to pursuing careers in the sports industry. All three minors incorporate courses from across the university.
 


Management

The management major allows students to explore courses from the several departments within the Broad College. Students enjoy a high degree of flexibility in selecting courses to satisfy the major field of concentration requirement. The student's program of study is designed within the context of the student's personal, academic, and career goals.

Graduates of the management program may seek entry–level positions in business and government which require a breadth of knowledge within the general field of business, as well as specific business–related skills.

Requirements for the Bachelor of Arts Degree in Management

  1. The graduation requirements of the University as described in the Undergraduate Education section of this catalog; 120 credits, including general elective credits, are required for the Bachelor of Arts degree in Management.

    The completion of Mathematics 103 and 124 [referenced in item 2. below] may also satisfy the University mathematics requirement.

    The University's Tier II writing requirement for the Management major is met by completing Management 460.  That course is referenced in item 3. a. (1) below.
  2. The requirements of The Eli Broad College of Business for the Bachelor of Arts degree in the majors that comprise the Business Administration Programs.
  3. The following requirements for the major:
    1. Major Field of Concentration:  A minimum grade–point average of 2.00 in courses in the Major Field of Concentration that consists of courses approved in advance by the student's academic advisor and that must include (15 credits):
      1. MGT    460    Capstone for Management Majors (W) (3)
      2. Four courses at the 300–400 level from Accounting, Finance, General Business and Business Law,  Management, and Marketing and Supply Chain Management, in addition to Management 460.  Two of these courses must be in different areas, excluding Management.  Courses that are used to satisfy BUSINESS CORE PROGRAM requirements [referenced in item 2. of the College's statement on Graduation Requirements for the Bachelor of Arts Degree in the majors that comprise the Business Administration Programs] may not be used to satisfy this requirement.

With the advance approval of their academic advisors, students who wish to emphasize international business may meet the requirements for the Major Field of Concentration by completing General Business and Business Law 460, Management 460, and three additional 300–400 level courses with an international orientation.  Such courses are offered in the departments of Finance, Management, Marketing, and Supply Chain Management.


Human Resource Management

Human resource management majors focus on the management of human resources in organizations: on the role and development of the manager as a leader, and on the mission and specific functions of the human resources department.

Courses in the human resource management major, augmented by offerings in psychology, sociology, and economics, prepare the student for two broadly defined career paths. The first, a general managerial orientation designed to build skills in analyzing and effectively dealing with individuals in the work place, concentrates on topics of motivation, organization design, leadership, and development of interpersonal skills. The second orientation provides techniques essential to successful careers in human resources management. It stresses selection and training techniques, human resources planning, compensation, labor relations, and training and evaluation. Neither area is exclusive and exposure to both is often suggested.

Requirements for the Bachelor of Arts Degree in  Human Resource Management

The graduation requirements of the University as described in the Undergraduate Education section of this catalog; 120 credits, including general elective credits, are required for the Bachelor of Arts degree in Human Resource Management.

The University's Tier II writing requirement for the Human Resource Management major is met by completing Management 460.  That course is referenced in item 3. a. (1) below.

The requirements of The Eli Broad College of Business for the Bachelor of Arts degree in the majors that comprise the Business Administration Programs.

The following requirements for the major:

a. Major Field of Concentration:  A minimum grade–point average of 2.00 in the courses that are listed below (15 credits):
(1) The following course  (3 credits):
MGT 460 Capstone for Management Majors (W) 3
(2) Twelve credits from the following courses (12 credits):
EC 380 Labor Relations and Labor Market Policy 3
HRLR 313 Employment Relations 3
HRLR 314 Legal Environment of Work 3
HRLR 414 Legal Standards in a Global Workplace 3
HRLR 420 Comparative Human Capital Systems 3
MGT 411 Organizational Staffing 3
MGT 412 Compensation and Reward Systems 3
MGT 413 Personnel Training and Development 3
MGT 414 Diversity in the Workplace 3
MGT 475 Negotiation and Conflict Management 3
MGT 476 Globalization and International Management 3
MGT 490 Independent Study 1 to 3
MGT 491 Special Topics in Human Resource Management 3
No more than 6 credits of courses offered outside the Department of Management may count toward fulfilling this requirement.


Minor in Entrepreneurship and Innovation

The Minor in Entrepreneurship and Innovation is designed to provide students with the mindset and skills that will enable them to passionately pursue and engage in opportunities without regard to currently controlled resources.

The minor demonstrates entrepreneurship as an activity that involves the discovery, evaluation, and engagement of opportunities to either solve a problem, or bring about desired change. At its core, the minor prepares students to become change agents. It focuses on two aspects of the entrepreneurial experience: the entrepreneurial mindset and the venture creation process, as well as placing great emphasis on experiential learning. Students completing the minor will have an appreciation of innovation in all aspects of society and an awareness of entrepreneurship as a viable career option. Students will become capable of being effective innovators and change agents in an organization and will develop the execution capability to launch a venture of their own.

The Minor in Entrepreneurship and Innovation is administered by the Department of Management and is available as an elective to students who are enrolled in bachelor’s degree programs at Michigan State University. Students who are interested in the minor must contact the MSU Director of Undergraduate Entrepreneurship in The Eli Broad College of Business or visit https://entrepreneurship.msu.edu.

At least 6 credits counted towards the requirements for this minor must be unique. Unique credits must not be used to fulfill another university, college, or major requirement in the student’s program.

Requirements for the Minor in Entrepreneurship and Innovation

Students must complete 15 credits in courses from the following list. A 2.0 grade-point average must be maintained in courses completed for the minor. Students must also complete two Entrepreneurship and Innovation Experiences Options (E&I Experiences Options). At least one of the E&I Experiences Options must be completed in a course that is not being counted toward the 15 credits required for the minor.

1. Complete both of the following courses (6 credits):
CAS 114 Creativity and Innovative Entrepreneurship 3
ESHP 190 The Art of Starting 3
2. Complete 9 credits from the following courses (9 credits):
ACC 230 Survey of Accounting Concepts 3
ACM 271 Introduction to Arts and Cultural Management 3
ACM 465 Leadership and Innovation for Arts and Cultural Management 3
AL 300 Starting Your Business in the Creative, Visual, and Theatre Arts 2
CAS 214 Social Media and the Start-Up 3
CSUS 200 Introduction to Sustainability 3
CSUS 473 Social Entrepreneurship and Community Sustainability 3
EAD 361 Educational Reform and Policy Analysis 3
EGR 100 Introduction to Engineering Design 2
EGR 440 Engineering Entrepreneurship 3
ESHP 170 Business Model Development 3
ESHP 230 The Entrepreneurial Mindset 3
ESHP 231 Venture Launch 3
ESHP 380 Entrepreneurship: Planning, Modeling and Adaptive Execution 3
ESHP 480 Entrepreneurship Capstone Experience 3
FI 444 Entrepreneurial Finance 3
GBL 467 Emerging Enterprise Law 3
HB 358 Hospitality Business Ownership 3
HRT 404 Horticulture Management (W) 3
HRT 407 Horticulture Marketing 3
LB 268 The Business of Medicine 3
MGT 325 Management Skills and Processes 3
MGT 352 Entrepreneurship: New Venture Process 3
MI 301 Bringing Media to Market 3
MI 450 Creating Human-Centered Technology (W) 3
MI 452 Media Entrepreneurship and Business Strategies 3
MI 462 Social Media and Social Computing 3
MI 472 Digital Business and Commerce 3
MI 480 Information and Communication Technologies and Development 3
MI 488 Information and Communication Technology Development Project (W) 3
MKT 355 Entrepreneurship: Strategic Marketing Planning and Launch 3
MKT 410 Product Innovation and Management 3
MKT 420 New Product Design and Development 3
MUS 101 Freshman Seminar: Practical Foundations for Success in Music 1
MUS 496 Your Music Business 1 or 2
PKG 485 Packaging Development 3
PLS 302 Urban Politics 3
REL 185 Introduction to Religion and Nonprofits 3
REL 285 Introduction to Social Entrepreneurship and Religion 3
TE 201 Current Issues in Education 3
THR 208 Innovation through Improvisation 2
UP 201 Introduction to Urban and Regional Planning 4
Students who are interested in packaging their elective courses in a focus area may consult the Director of Undergraduate Entrepreneurship for a list of courses that are approved. See https://entrepreneurship.msu.edu/academics/courses. Several tracks are available. See https://entrepreneurship.msu.edu/academics. 
3. Completion of two Entrepreneurship and Innovation Experiences Options
Students may complete this requirement by choosing from the following options: 1) Participation in Startup Weekend; 2) Participation in the Burgess New Venture Challenge; 3) Start a Venture (Company/Organization); or 4) Participate in a highly experiential course.

Minor in Retail Management (this program is in moratorium effective Summer 2023 through Summer 2026)

The Minor in Retail Management, which is administered by the Department of Management, prepares students for careers in the field of retailing, and financial retailing. It is designed to enhance the career potential of students studying general management and marketing by providing a program of study dedicated toward a specific industry and career path. The minor will also be particularly valuable to students in advertising and public relations, finance, and food industry management.

The minor is available as an elective to students who are enrolled in bachelor’s degree programs at Michigan State University in the Eli Broad College of Business, in the Advertising major, or in the Food Industry Management major.  With the approval of the department and college that administers the student’s degree program, the courses that are used to satisfy the minor may also be used to satisfy the requirements for the bachelor’s degree.

Students who plan to complete the requirements for the minor should apply through the undergraduate advisor in the Undergraduate Academic Services Office in the Broad College of Business. Students must have completed either ACC 201 or ACC 202 or ACC 230 prior to admission to the minor.

Requirements for the Minor in Retail Management

Students must complete a minimum of 18 credits from the following:

1. One of the following courses (3 credits):
MGT 315 Managing Human Resources and Organizational Behavior 3
MGT 325 Management Skills and Processes 3
2. Both of the following courses (6 credits):
ADV 481 Retail Strategy Analysis 3
MGT 460 Capstone for Management Majors (W) 3
3. One of the following courses (3 credits):
MGT 371 Retail Planning and Buying 3
SCM 371 Procurement and Supply Management 3
4. Two of the following elective courses (6 credits): 3
ADV 375 Consumer Behavior 3
AFRE 340 Food Marketing Research and Analytics 3
AFRE 445 Strategic Management for Food and Agribusiness Firms (W) 3
MGT 352 Entrepreneurship: New Venture Process 3
MGT 411 Organizational Staffing 3
MGT 412 Compensation and Reward Systems 3
MGT 413 Personnel Training and Development 3
MGT 414 Diversity in the Workplace 3
MGT 475 Negotiation and Conflict Management 3
MGT 491 Special Topics in Management 3
MKT 302 Consumer and Organizational Buyer Behavior 3
MKT 313 Consultative Selling 3
MKT 319 Customer and Market Insights 3
MKT 355 Entrepreneurial Marketing 3
MKT 383 Sales Management 3
MKT 410 Product Innovation and Management 3
MKT 412 Digital Marketing 3
SCM 373 Logistics and Transportation Management 3

Minor in Sports Business Management

The Minor in Sports Business Management, which is administered by the Department of Management, provides students the academic foundation and practical experience to pursue careers in intercollegiate and professional sports and the sports business industry. The minor is intended for students who wish to enhance their marketability for highly competitive careers in areas related to sports business management including sports associations and leagues, intercollegiate and professional sports organizations and teams, sports entertainment and media services, and firms that primarily supply the sports and entertainment industry. Students will apply their knowledge of business to the industries of sports through course work and hands-on experience in supervised fieldwork and internships.

The minor is available as an elective to students who are enrolled in the Eli Broad College of Business and to students in the following colleges and majors: College of Communication Arts and Sciences: Advertising Management, Communication Leadership and Strategy, Games and Interactive Media, Digital Storytelling, Journalism, Public Relations. College of Education:  Kinesiology. College of Social Science: Economics,  and Human Capital and Society. Students outside the colleges and majors listed above may be considered on a case-by-case basis for admission to the minor with the approval of the Department of Management. With the approval of the department and college that administers the student's degree program, the courses that are used to satisfy the minor may also be used to satisfy the requirements for the bachelor's degree.

Admission

Students applying to the sports business management minor must have completed at least 56 credits by the end of the Spring semester in which they are applying. Admission decisions will be distributed to students in early April each year. Admission is highly competitive and therefore not guaranteed. By applying to the minor, you are agreeing to allow the 
admissions committee to review your grades.

Requirements for the Minor in Sports Business Management

Students must complete a minimum of 18 credits from the following:

Curriculum Foundations in Sports Business Management 
All of the following courses (6 credits):
MGT 479 Sports Business Management  3
MGT  493A  Sports Business: Internship  3
or
MGT  493B  Sports Business: Fieldwork Seminar  3
Foundations in Management 
1. One of the following courses (3 credits):
    HRLR  201 Human Capital and Society  3
     MGT  315 Managing Human Resources and Organizational Behavior  3
     MGT  325 Management Skills and Processes  3
2. One of the following courses (3 credits):
HRLR  313 Employment Relations  3
MGT  411 Organizational Staffing  3
MGT  412 Compensation and Reward Systems  3
MGT  414 Diversity in the Workplace  3
MGT  460 Capstone for Management Majors (W)  3
MGT  475 Negotiation and Conflict Management  3
Relevant Electives (6 credits) 
Complete at least 6 credits from the following courses: 
Customers and Sales
ADV  352 Media Sales  3
HB  376 Hospitality Sales Process  3
or 
MKT  313 Consultative Selling  3
MKT  302 Consumer Behavior  3
Media and Branding
ADV  431 Monitoring and Measuring Social Media of Brands  3
JRN  218 Sports in Contemporary Media 3
MI  334 eSports and Online Broadcasting  3
PR  330 Social Media Management  3
Planning, Operations, and Strategy
EC  370 Economics of Sports  3
GEO 215 Sports Geography  3
HRLR  314 Legal Environment of Work  3
HB  420 The Business of Golf  3
HB  425 Golf Operations and Management  3
KIN  454 Facility Planning and Construction  3
KIN  456 Ethical Issues in Athletics  2
Sports and Society
GBL  323 Introduction to Business Law  3
HST  324 History of Sports in America  3
HST  329 College Sports in the United States  3
HST  397 Global Soccer  3
ISS  328 The Social Science of Sports (I)  4
Special Topics
Selection of either of these courses requires approval by the Department of Management to ensure appropriate content.
ADV  492 Special Topics in Advertising: Sports and Entertainment Public Relations 3
MGT  491 Special Topics in Management: Women Leadership in Sports  3
A maximum of 3 credits of internship or other work experience may be earned, used as elective credits towards the following degrees: Finance, Human Resource Management, Management, Marketing, Supply Chain Management; a maximum of 2 credits of internship or other work experience may be earned toward the Accounting degree.