Course Descriptions

The Course Descriptions catalog describes all undergraduate and graduate courses offered by Michigan State University. The searches below only return course versions Fall 2000 and forward. Please refer to the Archived Course Descriptions for additional information.

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Course Descriptions: Search Results

MI 301 Bringing Media to Market

Semester:
Spring of every year, Summer of every year
Credits:
Total Credits: Credits: 3   Lecture/Recitation/Discussion Hours:3
Prerequisite:
MI 101
Not open to students with credit in:
TC 356, TC 381, TC 301
Description:
Process of bringing media to market across multiple delivery platforms including broadcast, cable, satellite, internet and mobile devices. Industry structure of creative and distribution methods, pricing and repurposing of content. Practical and theoretical models of the behavior of media consumers.
Effective Dates:
FS15 - US16

MI 301 Bringing Media to Market

Semester:
Spring of every year, Summer of every year
Credits:
Total Credits: Credits: 3   Lecture/Recitation/Discussion Hours:3
Prerequisite:
(MI 201 or concurrently) or CAS 114 or BUS 190
Not open to students with credit in:
TC 356, TC 381, TC 301
Description:
Process of bringing media to market across multiple delivery platforms including broadcast, cable, satellite, Internet and mobile devices. Organization of creative industries, distribution methods, pricing and business models. Creation and repurposing of content. Practical and theoretical models of the behavior of media and information consumers.
Effective Dates:
FS16 - FS20

MI 301 Bringing Media to Market

Semester:
Spring of every year, Summer of every year
Credits:
Total Credits: Credits: 3   Lecture/Recitation/Discussion Hours:3
Prerequisite:
(MI 201 or concurrently) or CAS 114 or ESHP 190
Not open to students with credit in:
TC 356, TC 381, TC 301
Description:
Process of bringing media to market across multiple delivery platforms including broadcast, cable, satellite, Internet and mobile devices. Organization of creative industries, distribution methods, pricing and business models. Creation and repurposing of content. Practical and theoretical models of the behavior of media and information consumers.
Effective Dates:
SS21 - Open

TC 301 Bringing Media to Market

Semester:
Spring of every year, Summer of every year
Credits:
Total Credits: Credits: 3   Lecture/Recitation/Discussion Hours:3
Prerequisite:
TC 101
Not open to students with credit in:
TC 356, TC 381
Description:
Process of bringing media to market across multiple delivery platforms including broadcast, cable, satellite, internet and mobile devices. Industry structure of creative and distribution methods, pricing and repurposing of content. Practical and theoretical models of the behavior of media consumers.
Effective Dates:
FS11 - US14

TC 301 Bringing Media to Market

Semester:
Spring of every year, Summer of every year
Credits:
Total Credits: Credits: 3   Lecture/Recitation/Discussion Hours:3
Prerequisite:
TC 101
Not open to students with credit in:
TC 356, TC 381
Description:
Process of bringing media to market across multiple delivery platforms including broadcast, cable, satellite, internet and mobile devices. Industry structure of creative and distribution methods, pricing and repurposing of content. Practical and theoretical models of the behavior of media consumers.
Effective Dates:
FS14 - US15