Course Descriptions

The Course Descriptions catalog describes all undergraduate and graduate courses offered by Michigan State University. The searches below only return course versions Fall 2000 and forward. Please refer to the Archived Course Descriptions for versions prior to Fall 2000.

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MKT 881  Qualitative Research

Semester:
Fall of every year, Spring of every year, Summer of every year
Credits:
Variable from 1 to 4
Reenrollment Information:
A student may earn a maximum of 4 credits in all enrollments for this course.
Prerequisite:
MKT 880
Restrictions:
Approval of department.
Description:
Qualitative research methods for understanding customer and employee needs, desires, and factors inhibiting an organization’s ability to deliver.
Effective Dates:
SS24 - Open