Course Descriptions

The Course Descriptions catalog describes all undergraduate and graduate courses offered by Michigan State University. The searches below only return course versions Fall 2000 and forward. Please refer to the Archived Course Descriptions for versions prior to Fall 2000.

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HB 105  Service Management Principles

Fall of every year, Spring of every year
Total Credits: 2   Lecture/Recitation/Discussion Hours: 2
Open to students in the Hospitality Business Major.
Concept of service organizations. Key issues in delivering and managing services. Service intangibility. Needs, expectations, habituation and customer satisfaction. Prepurchase and postpurchase behaviors.
Effective Dates:
US20 - Open